Summary: While Estonia reflects some of the mobile and PC hardware trends we take as read, in others areas - Apple's popularity, for example — the country does things its own way.
Kalev Aasmae for Estonia Uncovered | June 19, 2013
The trend of tablets gaining market share at the expense of desktops and laptops hasn't left Estonia untouched — the country's biggest retailers are forecasting that next year there'll be more slates sold than desktops and laptops combined.
Similarly, Estonia's smartphone market is set to blossom. According to the largest mobile operator EMT, more than 70 percent of mobile devices now sold by the company are smartphones.
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Windows Phone outselling iOS, ultrabooks on the rise: Estonia does hardware differently