See artikkel on trükitud:
https://www.eesti.ca/tanavalt-from-the-street-arctic-beasts-as-posterboys-for-winter-fuel/article35109
TÄNAVALT: (From The Street) Arctic Beasts As Posterboys For Winter Fuel
06 Feb 2012 Riina Kindlam
A banner seen in front of a Neste gas station in Tallinn this week. The smaller print reads: Finnish winter diesel. The best up to -32° C. And on the bottom left: Sõidame soodsalt, Let's drive profitably, i.e. for less. (Soodne = advantageous, favorable, profitable. Soodne hind is a good price. ) Diesel vehicle drivers are living on the edge here, since -32° is precisely the forecast low for most nights in Eesti for the first week of February. Photo: Riina Kindlam - pics/2012/02/35109_001_t.jpg
A banner seen in front of a Neste gas station in Tallinn this week. The smaller print reads: Finnish winter diesel. The best up to -32° C. And on the bottom left: Sõidame soodsalt, Let's drive profitably, i.e. for less. (Soodne = advantageous, favorable, profitable. Soodne hind is a good price. ) Diesel vehicle drivers are living on the edge here, since -32° is precisely the forecast low for most nights in Eesti for the first week of February. Photo: Riina Kindlam

Next door at the Estonian-owned Alexela gas station (Neste Oil is a Finnish company), a similar banner had been hung above the snowbanks. Instead of a
põhja/põder(reindeer), its product promoter is a jää/karu(polar bear).

Edasi Vaba Eesti Sõnast: http://vabaeestisona.com/index...
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