Taisi Pettai is the new voice of Yukon’s Eesti Pop (1)
Archived Articles 07 Dec 2007 Peter KalmEWR
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Eesti Pop can now be heard in Carmacks, Yukon Territory on 87.7 FM. Although Carmacks is home to only about 500 people, many thousands of potential listeners who drive on the Klondike Highway between Whitehorse and Dawson City will now be able to listen to their favourite Estonian tunes on their car radios. Listeners will notice many new songs being played on our show.

Eesti Pop airs also on CFET Tagish 106.7 FM, and CJUC Whitehorse 92.5 FM. All three stations air at 13:00 - 15:00 PST and 1:00 - 2:00 PST. Plans are underway to expand coverage to ensure coverage throughout the territory as well as to Yellowknife in the Northwest Territories. Internet streaming is also not far away.

Here is a recent e-mail from an Eesti Pop listener:

Tere Peter:

I always look forward to hearing your show when I am out driving around in the Yukon. Last month I was driving around in Whitehorse pop. 27,000 and noticed a strange license plate with an Estonian emblem I recognized pasted in the window. Eventually the owner got out and I introduced myself. Forget the girl's name right now, but we chatted a while about travelling to Estonia someday.

There is quite a fan base up here of the Eesti Pop show, it is very modern and gives us something of a cultured northern European flavor that is missing here in the mainstream media.

Someday soon we should get some of the Estonian pop stars to come put on a show in the Yukon under the northern lights.



(BTW I am working to get the Eesti-pop show heard in more places across the Yukon, like CFYT 106.1 FM, the community radio station in Dawson City. http://en.wikipedia.org/wiki/C...)

I have obtained hundreds of new tunes on my most recent trip to Estonia that I have been adding to our playlist and will probably be kept busy for months adding the rest of them.

We also have a new host whose voice you will hear at the beginning of every show. Taisi Pettai has recorded our new and much more professional sounding intro and station IDs. Taisi was one of the singers in the band Dynamint and has also been involved with theatre and radio in Estonia.

Thanks to all of you in both Canada and Estonia who have helped to make Eesti Pop the most successful Estonian-language music show in North America. I could not have done so much by myself. And of course, thanks to all of our loyal listeners who tune in every day.

Program Director, Eesti Pop
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