Kate Magee, prweek.com, 19 October 2009
An Estonian music star is attempting to publicise her new single in the UK by creating her own newspaper.
More than 50,000 London commuters will be handed copies of the ‘Daily Hannah’ tomorrow from glamorous distributors in the usual freesheet distribution spots. The paper will point readers to Hannah Ild's website, where they will be able to download her new single and get more information about the singer.
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Estonian Pop Star Creates Newspaper In UK Publicity Bid